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BHGRE Appoints Head of Growth to Spearhead Expansion

Thursday, 24th November, 2022 // Property Market News

Better Homes and Gardens Real Estate has appointed Sabeen Akbani to the role of Head of Growth and Partnerships.

The highly energetic and experienced growth professional has a strong real estate background. Most recently she held the role of Business Growth Director at the prop tech business, Before You Bid, where she notably drove their aggressive growth as well-built relationships and corporate partnerships with top real estate brands.

“I am really looking forward to leveraging my industry experience and passion to drive growth for Better Homes and Gardens Real Estate in the strategic regions we want to focus on,” Ms Akbani said.

Frank Knez, CEO of Combined Franchise services, the name behind the Better Homes and Gardens Real Estate brand, shared that he was excited to have someone with Ms Akbani’s depth of experience join the growth team. 

“We are thrilled to have Sabeen join the Better Homes and Gardens Real Estate team. Her solid sales experience, extensive industry alliances, and passion will power Sabeen to be a driving force behind our ambitious expansion plan,” said Mr Knez.

When looking for her next career challenge, Sabeen was focused on joining a business that she could be passionate about. While she was approached by a number of real estate brands, it was the offering that Better Homes and Gardens Real Estate provide its networks that excited her the most. As a global household name, Better Homes and Gardens Real Estate has a culture that is focused on recruiting like-minded agents and providing them with countless opportunities to network, develop, and excel professionally.

“During my time with Before You Bid, I was exposed to the various offerings that real estate networks provide their affiliates. However, it’s the unique value proposition that Better Homes and Gardens Real Estate provide network members that impressed me. The brand has key points of difference that set them apart in the industry and makes them invaluable to any real estate professional looking to run their own business.” said Ms Akbani.

Ms Akabni’s appointment follows the appointment of Michael Spork in the role of Growth Manager, bolstering the growth team. Mr Spork is an experienced sales and business development leader, and a licensed real estate agent with a career spanning over 25 years. His passion for real estate emerged whilst launching a content marketing platform for residential agents in 2015. This led him to run his own successful residential and commercial client portfolios in both Brisbane and Sydney.

Better Homes and Gardens Real Estate operates in 5 countries and has over 400 offices and 14,000 agents. It offers both a traditional office shopfront as well as a mobile model for high-performing agents wanting to operate their own business. Real estate professionals who are part of the Better Homes and Gardens Real Estate network benefit from the high-level of consumer trust that comes along with the highly recognisable and much-loved brand. 

Disclaimer: The opinions posted within this blog are those of the writer and do not necessarily reflect the views of Better Homes and Gardens® Real Estate, others employed by Better Homes and Gardens® Real Estate or the organisations with which the network is affiliated. The author takes full responsibility for his opinions and does not hold Better Homes and Gardens® Real Estate or any third party responsible for anything in the posted content. The author freely admits that his views may not be the same as those of his colleagues, or third parties associated with the Better Homes and Gardens® Real Estate network.